The process has been exciting. The design of the bottle and label ended up with a forest feel, where a natural white label has been given the beautiful graphics of the birch tree trunk. The name birch soda may look like the initials that people have carved into the trunks of birch trees over the years.

We have explored two possibilities. The fresh and bright green colour of the first birch shoots against the dark green bottle - and the familiar black and white pattern of the birch trunk. 

This is the result and it feels so damn good!

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